The often-cited 80/20 rule tells us that as much as 80% of a company’s revenues can come from as little as 20% of its clients. One of the responsibilities of a sales manager is to strategize with their salespeople in regard to those clients.
One must have a plan to develop, penetrate and keep key accounts. This module will focus on account manager role in planning and strategizing to develop new account and maintaining the existing ones.
Learning Objective:
- Relationship building
- KAM concept
- Negotiation
- Developing Key Accounts
- Understanding Social Styles
- Empathy and Trust Building
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